Zutano has announced a strategic licensing agreement and design collaboration with United Legwear & Underwear Co., a global manufacturer of socks and undergarments. Through this partnership, United Legwear will help Zutano extend its current merchandise selection to include booties, tights, socks and footwear, which will hit stores next spring. The Zutano label will be featured […]
Zutano has announced a strategic licensing agreement and design collaboration with United Legwear & Underwear Co., a global manufacturer of socks and undergarments. Through this partnership, United Legwear will help Zutano extend its current merchandise selection to include booties, tights, socks and footwear, which will hit stores next spring.
The Zutano label will be featured on a variety of designs for babies and toddlers, all directed by Zutano co-founder and designer Uli Belenky. United Legwear will manufacture the collection, develop packaging and point-of-sale pieces and distribute the line to specialty and select department stores as well as well as e-commerce retailers.
“We are thrilled to be working with United Legwear,” Zutano president and co-founder Michael Belenky said. “They are clearly the best in the business and will be ideal partners to help introduce the Zutano brand to larger retail channels while maintaining the exceptional quality we’ve been dedicated to for 20 years.”
“Our team looks forward to working with Zutano,” said Isaac Ash, president and CEO of United Legwear. “We are specialists in understanding the essence of a brand and working with advanced fabrics and yarns. We have the ability to help deliver the most innovative product in the category.” Visit www.zutano.com and www.unitedlegwear.com.
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