Sun City Lands Little Paul & Joe License

Sun City, a children’s wear manufacturer based in France, has obtained the license for Little Paul & Joe, a spin-off of the popular adults’ brand. Its kids’ line is being distributed in the United States through New York-based C&C Children’s Wear.

For girls’ sizes 2 to 14, the Fall ’09 sportswear collection includes dresses, cardigans, blouses, tunics, tweed shorts, denim, coats and accessories. The line wholesales for $30 to $203 and is geared toward high-end stores. Call (212) 564-3031.

In This Issue: The future of Eco in a down market The T-shirt trend report Avoiding the perpetual sale trap Plus: Lifestyle brands rule the fashion pages Coming Next Month: Understanding the grandparent demographic An update on the state of e-commerce Earnshaw’s annual report on the growth of the industry Plus: Infant and toddler fashion