Real Kids Shades honored by Prevent Blindness America

Prevent Blindness America, the nation’s oldest volunteer eye health and safety organization, announced that Real Kids Shades (RKS) has been honored as one of the recipients of the Star Pupils Inaugural Partner Award, along with The Abbott Fund, Transitions, Healthy Sight for Life Fund, and www.VisionDirect.com. The award was presented in recognition of the outstanding support that each company provided to launch Star Pupils, the new children’s eye health program from Prevent Blindness America.

Real Kids Shades has teamed up with Prevent Blindness America since 2009 to support their ongoing efforts to inform and educate parents about the need to protect their children’s vision in order to be successful in school and at play. In the spirit of this collaboration, RKS designed a pair of Star Pupils-branded infant sunglasses and pledged that 20 percent of the proceeds from every purchase will be donated to the Star Pupils’ efforts. A main component of the program is education on eye safety, including UV protection. Visit www.realkidsshades.com for more information on protecting children’s eyes from sun damage.