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Pediped Gives $111K to Make-A-Wish Foundation

Pediped announced it more than doubled its pledge to the Make-A-Wish Foundation for 2008. On March 2, the Henderson, Nev.-based children’s footwear company made out a check for $111,621 to David Williams, president and CEO of the wish-granting organization. Pediped initially agreed to raise $50,000 when it first partnered with the foundation a year ago, […]

Pediped announced it more than doubled its pledge to the Make-A-Wish Foundation for 2008. On March 2, the Henderson, Nev.-based children’s footwear company made out a check for $111,621 to David Williams, president and CEO of the wish-granting organization. Pediped initially agreed to raise $50,000 when it first partnered with the foundation a year ago, but the success of its pledge drive led it to raise the bar.


According to Pediped, the money will be used to fill more than 15 wishes to children who have life-threatening medical conditions. The footwear company plans to continue raising money for the organization throughout 2009. It plans to hold several fundraisers through the year. Visit www.pediped.com.








March 2009 Earnshaws

In This Issue:
Global influences drive European fashion for fall
Manufacturers build in special features to boost sell through
Russian themes color specialty fashion this season
Plus: Little Steps Fall ’09—fall shoe trends, emerging categories and a Q&A with BBC’s Bob Campbell


Coming Next Month:
Eco battles the economy—which categories will fare best
Earnshaw’s investigates the T-shirt market
Lifestyle brands rule the fashion pages
Plus: The best new baby shower gifts under $50

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