Paul Frank Partners with 686 on Kids’ Technical Snow Line

Paul Frank Industries has teamed up with technical apparel company 686 on a youth snow collection that will debut for Fall 2010. The high-performance snow gear will be playful yet functional and inspired by Paul Frank’s signature characters—Julius, Skurvy and more. 

The collection includes boys’ and girls’ insulated quilted jackets, printed jackets, pants, performance fleece hoodies and thermals, graphic tees, beanies, mittens and gloves. The line will retail through Paul Frank Retail Stores as well as specialty boutiques worldwide.

“686 has been aggressive in our approach for growth in the youth market, so teaming up with Paul Frank seemed like a natural step forward,” said Kristin Cusic, 686’s vice president of marketing. “Working with Paul Frank’s bold colors and fanciful characters create an eye-catching addition to our technical snowboarding apparel.” Visit www.paulfrank.com and www.686.com.