Overhere! Sales & Marketing Joins AmericasMart

Sales and marketing company Overhere! has opened the doors to a new showroom in The Children’s World section of Atlanta’s AmericasMart.

According to Lorna Boot, who co-owns Overhere! with her husband, Robert, the pair follow a “less is more” philosophy to aid retailers in their buying decisions and so they can give dedicate enough time and energy to each vendor. “We don’t want to overwhelm our buyers with too many choices, so we narrowed down to some great brands—some that are new to the South,” she noted. The Boots will also continue servicing stores on the road, and offer marketing services to business owners and manufacturers, from efficiency coaching to á la carte PR services. Overhere! currently reps Knuckleheads, Hula Mula, Hipbabies, Me in Mind, Diaper Dude, Ma Petite Amie, Scout, Mini Maniacs, BabyLegs, Blind Mice and Pink Axle.

The showroom also serves as a drop-off point for The Little Threads Foundation, which provides clothing to foster children. The showroom will be open during all Atlanta markets, including gift shows. For more information, call (404) 395-4931 or visit www.overheremarketing.com.