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Fresh Find: Natty

Dainty details and timeless silhouettes equal classic appeal for this new brand.

When Natalie Lo’s mother took up her first teaching post in Hong Kong in 1963, she commissioned a local tailor to fashion a few simple work dresses from beautiful fabrics. Fast-forward to Fall ’14 and, inspired by her mom’s sartorial choices, Lo launched Natty, a line of classic dresses for girls sizes 3 to 10 years. Designed and produced in New York City, Natty comprises timeless silhouettes, like shifts with flounce sleeves and pinafore dresses with ruffles, featuring such details as silk linings, dainty French seams and invisible topstitching. Wholesaling from $64 to $84, each piece is heirloom quality and meant to be passed down through generations. Interested retailers are asked to call (646) 583-0275 or e-mail sales@nattyny.com for more information.

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