JustFab Acquires Subscription-Based Kids Clothing Service

Retail and styling platform JustFab has purchased children’s fashion brand and personalized e-commerce service, FabKids. Launched by Andy Moss (ShopStyle founder and serial entrepreneur) and actress Christina Applegate in August 2012, FabKids sends out one complete girl’s outfit every month, designed in-house and personalized to the child based on a custom profile filled out at signup. Sales are currently up more than 250 percent from last year and FabKids is scheduled to launch a boys’ clothing line in Q3.