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JCPenney Adds Percent-off Sales

JC Penney is tweaking its low pricing strategy by bringing back percent-off sales. Last week the retailer announced on jcp.com, as well as in text messages sent to customers, that clearance merchandise was available through Nov. 3. In February, the retailer made news by of moving away from discounting and focusing on a “fair and […]

JC Penney is tweaking its low pricing strategy by bringing back percent-off sales. Last week the retailer announced on jcp.com, as well as in text messages sent to customers, that clearance merchandise was available through Nov. 3. In February, the retailer made news by of moving away from discounting and focusing on a “fair and square” pricing policy. 

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