Hugo Boss Names Kids’ Wear Licensee

The latest designer label to enter the children’s wear market, Hugo Boss Trade Mark Management (a part of the Hugo Boss

Group of Metzingen, Germany) has announced an intent to launch a BOSS Kidswear collection with C.W.F. Children Worldwide Fashion SAS of Germany, which has been creating licensed children’s luxury apparel for more than 40 years.

The exclusive license will cover the production and worldwide distribution of apparel, shoes and textile accessories for girls and boys ages 0 to 16. The initial collection for Spring 2010 will debut this summer at the Pitti Immagine Bimbo show in Florence, and will initially be distributed in Europe, Russia and the Middle East. The manufacturer plans to bring the line to the U.S. market at a later date. Visit www.hugoboss.com.

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