Garfield’s Ready for Playtime

Playtime, the maker of interactive indoor play areas, has entered into a licensing agreement with Paws, Inc.—home of everyone’s favorite lazy kitty, Garfield—that allows for the creation of Garfield play areas for malls, retail outlets and other locations. The play areas will feature characters from the famous “Garfield and Friends” comic strip and TV series, including Garfield, Odie, Nermal and Pooky.

“In his wry little heart, Garfield loves his friends and he loves kids,” said Jim Davis, Garfield creator and Paws president and CEO, in a press release. “We’re excited to work with Playtime as they bring the Garfield brand to life in gorgeous 3D, soft-sculpted foam play elements for children.”