The latest need-to-know industry information. ~ Outdoor apparel company Woolrich has promoted Nick Brayton to director of domestic licensing. He had previously managed the brand’s accessory licensing. In his new role, Brayton will direct all licensing business, including accessories and home furnishings. He also will handle product development, sales and marketing, merchandising and management of […]
The latest need-to-know industry information.
~ Outdoor apparel company Woolrich has promoted Nick Brayton to director of domestic licensing. He had previously managed the brand’s accessory licensing. In his new role, Brayton will direct all licensing business, including accessories and home furnishings. He also will handle product development, sales and marketing, merchandising and management of domestic licensing. Visit www.woolrich.com.
~ BabyLegs has expanded its East Coast sales team, naming two new sales reps to promote its line of children’s arm- and legwarmers. Mark Wolbransky will cover the state of Pennsylvania; contact him at (215) 364-7906. Carrie Bianchi will handle the New York territory; she can be reached at (914) 588-9092. For more about the brand, visit www.babylegs.com.
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