After acquiring the brand in 2001, The Walt Disney Company has sold the Baby Einstein brand to Kids II. Kids II has previously licensed Baby Einstein products in the infant and toddler category including musical plush, play sets, walkers, rattles, instruments and more. Baby Einstein is known for its developmental entertainment products that incorporate music, […]
After acquiring the brand in 2001, The Walt Disney Company has sold the Baby Einstein brand to Kids II. Kids II has previously licensed Baby Einstein products in the infant and toddler category including musical plush, play sets, walkers, rattles, instruments and more. Baby Einstein is known for its developmental entertainment products that incorporate music, art, nature and animals to help babies interact with and learn about their surroundings.
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