PBS Kids announces multi-year licensing partnership of educational products for major retailers.
PBS Kids and the Carson-Dellosa Publishing Group have announced a multi-year licensing partnership that will create a wide range of PBS Kids educational products including a brand new series of affordable books, workbooks, educational cards, learning kits and more. The new offerings are slated to launch in 2018. Net proceeds from book and workbook sales will support PBS Kids’ mission to help children, especially those at risk.
“Families already trust PBS Kids, and they know they can count on its high-quality and engaging learning resources,” says Al Greco, CEO of Carson-Dellosa. “We can’t wait to bring this new series of products to market, and provide one more opportunity for children to learn and grow.”
The new licensing partnership will kick off with the debut of a collection of PBS Kids Stick with It! and My Take-Along Tablet books. Appropriate for children ages 4 and up, the Stick with It! workbooks will include stickers and provide hours of interactive learning fun (SRP $4.99). With a compact design, the My Take-Along Tablet line of books will make it easy for children to learn on-the-go (SRP: $2.99). Both product lines will be available to families across the country at major retailers in April 2018.
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