The premier licensing agency announced last week that it’s adding iconic baby brand Little Giraffe to its portfolio of global brands. Little Giraffe has been a favorite of parents since its beginnings in 2000 and has been supplying babies everywhere with its cozy, luxurious, easy-care products, including blankets, blankies and accessories. Global Icons plans to […]
The premier licensing agency announced last week that it’s adding iconic baby brand Little Giraffe to its portfolio of global brands. Little Giraffe has been a favorite of parents since its beginnings in 2000 and has been supplying babies everywhere with its cozy, luxurious, easy-care products, including blankets, blankies and accessories. Global Icons plans to increase the company’s brand initiatives and exposure by introducing new products, such as strollers, car seats, cribs, walkers and other infant furniture. All new products will align with Little Giraffe’s core offering of luxury and comfort.
“The partnership between Little Giraffe and Global Icons will enable us to share our signature blend of luxury, quality and convenience with new markets and categories, as well as deepen our relationship with our existing and ever-loyal customers,” notes Trish Moreno, Little Giraffe’s CEO and president. Global Icons CEO Jeff Lotman added: “We are excited to have the opportunity to work with Little Giraffe and carry on its trusted tradition of providing parents quality infant essentials with the finest comfort and exclusive craftsmanship.”
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