Warner Bros. Consumer Products and TV Mania are partnering up to develop a clothing line featuring everyone’s favorite superhero—Superman. The line will be available for all ages at numerous retail levels, from high-market to mass market. The first collection, to be released spring/summer 2013, will focus on the Man of Steel movie that is set […]
Warner Bros. Consumer Products and TV Mania are partnering up to develop a clothing line featuring everyone’s favorite superhero—Superman. The line will be available for all ages at numerous retail levels, from high-market to mass market. The first collection, to be released spring/summer 2013, will focus on the Man of Steel movie that is set to come out June 14, 2013. “We’re very proud to announce that TV Mania has partnered with WBSP for this original Superman apparel collection,” says Bruno Schwobthaler, senior VP of sales and business development at Warner Bros. Consumer Products. “A market leader in their field, [TV Mania] has a proven track record of taking classic entertainment power brands like Superman and adapting them to fit current fashion trends for all ages and all demographics. We’re really excited about the collections that they are preparing to take to market.”
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