According to daily-deal aggregator Yipit, U.S. consumers are expected to spend between $80 million and $100 million on Groupon, LivingSocial and similar sites this holiday season. Last year consumers spent between $15 million and $20 million on daily deals. Of the 10,000 consumers polled, more than 90 percent said they were likely to purchase a […]
According to daily-deal aggregator Yipit, U.S. consumers are expected to spend between $80 million and $100 million on Groupon, LivingSocial and similar sites this holiday season. Last year consumers spent between $15 million and $20 million on daily deals. Of the 10,000 consumers polled, more than 90 percent said they were likely to purchase a daily deal as a gift. The report states that shoppers are looking for discounted gifts and experiences such as helicopter flights and vacations.
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