New Babysoy Line to Benefit Jane Goodall Institute

Babysoy is launching a new collection of eco-friendly soy and organic cotton layette pieces to support the Jane Goodall Institute. Award-winning illustrator Patrick McDonnell has donated whimsical drawings of endangered species that the Institute has helped rescue from the brink of extinction for use in the line, which has been coined Janey Baby by Jane Goodall.

Dr. Jane Goodall has spent nearly 50 years working to protect animals, habitats and communities around the globe. Founded in 1977, the Jane Goodall Institute continues her pioneering research. Proceeds from each sale of the Janey Baby by Jane Goodal layette benefit the Institute. Babysoy expects to launch the line in mid-August. For further details, visit www.babysoyusa.com.