Earnshaw's

Sesame Workshop is partnering with Ape Entertainment to develop the first comic book based on the beloved preschool series. The Sesame Street comic books will include educational content for its young readers. The books will also feature five interlocking covers that form a scene with all the Sesame Street characters when placed next to each other. The first comic book in the series hit retail shelves on May 4 to celebrate Free Comic Book Day.

Last week on March 20, families celebrated The Very Hungry Caterpillar Day with events around the country and in the U.K. Some highlights included the release of the Very Hungry Caterpillar and Friends Sticker Book app from Night and Day Studios and a party with art, craft activities at Chronicle Books in San Francisco, CA, and a Pinterest party where fans could create a unique board to win a prize, including a $250 gift card to Babies "R" Us. The book was also discounted at a special price of $13.99 for Target's Daily Deals and was included in Pizza Hut's Book It!

The lovable snowman from the books and short films The Snowman and The Snowman and the Snowdog, is taking on new licensing partners. The Copyright Group is set to launch several new products this year with licensees, including: Ravensburger puzzles, Hallmark cards and wrapping paper, stationery and bags from Blueprint, SAC Games craft and play products, and a Steinff plush.

The beloved classic stories by author Roald Dahl are now available as e-books. Puffin released the children's books on September 13 to celebrate the late author's 96th birthday. Titles include Charlie and the Chocolate Factory, James and the Giant Peach, George's Marvelous Medicine, Fantastic Mr. Fox, and Charlie and the Great Glass Elevator. The e-books will be sold at $6.99 with George's Marvelous Medicine at $7.99.

HarperCollins Children's Books' Goodnight Moon and Simon & Schuster's Raggedy Ann & Andy are signing with the firm under multi-year agreements. The Wildflower Group has licensing rights to all categories for Goodnight Moon except for electronics, and all categories for Raggedy Ann & Andy excluding ragdolls. The firm hopes to build on these two well-known classic children's stories.

The beloved children's book character will have her own line of dolls, plushes, puzzles, back-to-school products, apparel, footwear, accessories and more thanks to a new partnership with SMC Entertainment Group. The products will be geared towards girls from preschool age to 6 years old. The character first came into children's lives through a best-selling book in 2009 and a new picture book, Ladybug Girl and Bingo, was released last month. Senior Vice President of Licensing at SMC Lisa Streff believes Ladybug Girl is a positive influence on young girls.