E-shaw's Accent! on Wednesdays: No Seams Attached
E-shaw's Daily - Daily Coverage of the Kids' Industry, Powered By Earnshaw's MagazineAccent on Wednesdays - Sponsored by NYIGF Baby & Child  

No Seams Attached

Soft

Soft


(347) 884-3538

www.softclothing.net


Thanks to Soft, the makers of ultra-comfy and seamless clothes for children with sensory sensitivities, kids can feel great in everything they wear—even down to their underwear. Soft's new organic seamless underwear, which fits ages 3 to 12, is blended with soft spandex and organic cotton to create a gently hugging fit that satisfies even the pickiest of kids. The seamless underwear comes in gender-neutral colors like red, blue and white and retails for $11 a pack or $30 for a 3-pack.

—Mary Avant

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