American Eagle Opens Kids’ Store

American Eagle Outfitters opened it’s first children-oriented retail store in New York City. 77kids by american eagle, the retailer’s label for kids up to size 14, occupies the entire lower level of the retailer’s Times Square flagship. This store is the latest of many 77kids shops that have opened throughout the U.S. Product assortment include trendy denim, separates, graphic tees, hoodies and accessories, as well as little77, a line of clothing for newborns to babies up to 18 months.