Changes within the licensing industry. ~ Scholastic Media has promoted Daisy Kline to vice president of marketing and brand management. She will oversee marketing, PR and strategy for the company’s brands and products. Kline has been with Scholastic since 2007 and has headed marketing initiatives for Clifford The Big Red Dog, Goosebumps, I Spy, WordGirl […]
Changes within the licensing industry.
~ Scholastic Media has promoted Daisy Kline to vice president of marketing and brand management. She will oversee marketing, PR and strategy for the company’s brands and products. Kline has been with Scholastic since 2007 and has headed marketing initiatives for Clifford The Big Red Dog, Goosebumps, I Spy, WordGirl and The Magic School Bus. Visit www.scholastic.com.
~ Maura Regan has been promoted to senior vice president and general manager of global consumer products at Sesame Workshop, for which she will oversee the company’s global retail business across all key categories of licensed goods. In addition, Sesame Workshop has tapped Jessica Giat as its new vice president of licensing and partner relations. Giat will manage Sesame Workshop’s master toy licensee coordinating activities worldwide. Giat formerly ran the licensing and brand management company You, Me and the Lampost. Visit www.sesameworkshop.org.
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